Chapter One. Step One: Define Your Purpose
![Step One: Define Your Purpose](/api/v2/epubs/9780814474693/files/graphics/006fig01.jpg)
“There will be six designated yawning breaks during my presentation. Please pace your boredom accordingly.”
“A speech without a specific purpose is like a journey without a destination.” | ||
--RALPH C. SMEDLEY |
Before you deliver any presentation, you need to determine your primary purpose. Ask:
Is it to inform?
Is it to entertain?
Is it to persuade?
Your primary purpose should influence the tone, content and structure of your presentation.
Establishing Focus
Determine Your Purpose
Great speakers create focus by starting with a clear purpose. The ...
Get Power Points!: How to Design and Deliver Presentations That Sizzle and Sell now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.