5.2 CHANGE AGENT: DEFINITION AND MEANING
Change agent is a person who acts as catalyst and assumes the responsibility for managing change activities in the organisation.
The initiator of changed behaviour is known as a change agent. Change agents can be managers or non-managers, employees of the organisation or outside consultants.
By change agent we mean a change plus agent, that is, a representative who brings change or introduces change. He is the one who works for the accomplishment of the goals or objectives of the organisation, conflict resolution, increased understanding, and more leadership.
This means the change agent can work with the internal executives of any organisation as a consultant for the establishment of a collaborative relationship ...
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