6
VALUES AND ATTITUDES
PURPOSE OF THE CHAPTER
Values and attitudes guide most of our actions. Values are deeply ingrained in us and often shape our attitudes. Like individuals, organisations also have their values. When there is alignment of the values of the organisation and the stakeholders, particularly the customers and the employees, organisations prosper. Since the twin concepts of values and attitudes shape our behaviour in many ways, together, they are central to the career progression of an individual and performance of an organisation. This explains the importance of studying them.
Get Organisational Behaviour now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
