Portfolio Management: New Product Introductions through End of Life
Portfolio management defines the products and services offered to customers and to manage those offerings throughout their lifecycle (see Figure 4.1). As shown in the following figure, a portfolio review (see Figure 4.2) is the first step in a consistent sales inventory and operations planning (SIOP) cycle of events.
Figure 4.1 Portfolio management
Figure 4.2 SIOP: a consistent cycle of events
The inputs include:
•Product development pipeline
•Up to 3 years of demand ...
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