CASE 8

Basic Instincts

IF you follow the evolution of trends in studies on leadership, international business, and people management, you will notice a subtle change taking place. The approach to these topics used to be very technical, with the strategic focus placed on process management and task achievement. Consequently, the methods described would revolve around the application of tools and tactics. Business schools accordingly incorporated this trend in their curricula. It was also reflected in the titles of books on these topics. One will notice the frequency of occurrence of words such as toolkit, handbook, toolbox. The individual seemed not to be a living and feeling entity, and instead was seen as one of the processual elements, and ...

Get Negotiation Booster now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.