An asymmetrical trade is a trade where the cost to the giver is low or zero while the perceived value to the receiver is very high. So as part of your Information to Find search, always look for special asymmetrical trades, things that are very low cost or no cost to you but are very important to the other party.
Imagine that you are considering buying a small company with approximately 25 employees. The current owner is insisting that you agree to a covenant not to terminate any of those employees for at least 12 months after purchase. This is no problem at all for you since you are buying the company as much for the employees as for their products and revenue.
You could simply say:
• “That’s no problem. I was ...
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