Writing for a commercial publication is a different animal compared to the in-house writing I have always done or the regular marketing letters I wrote years ago when I had my own business. Special thanks to Cyndi Sauter who first suggested the idea of reporting my approach. I’m grateful to Melinda Rogers and Dawn Blessing who gave their enthusiastic support throughout the process. And, of course, my never-ending appreciation to my husband, Alan Beyerchen, who always believed I could tame this beast. Over the years, I have witnessed Alan write professionally and coach others in their writings. What a delight it has been to have him sitting across from me encouraging me to find my voice and tell just one more story. Akai ito is ...
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