GUIDELINE 15

Define Your Life Non-Negotiables

ONE of the essential steps of preparing for a negotiation is compiling the list of demands. Demands are the requests that you bring to the negotiation table. They are those elements that fill up the negotiation frame. The borders of this frame are designated by the measurable target—the maximum and minimum that either takes you closer or further away from your overall objective (what you want to achieve in the negotiation). If you were to compare a negotiation to a board game, the demands would be your chips for trade. You give something to get something. The currency is value. The beauty of the matter is that value is in the eye of the beholder.

Logically, you first want to trade the demands that ...

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