CHAPTER 7

Service Businesses

The bad news is that as this pandemic has ravaged customer-facing businesses such as cruise lines, airlines, movie theaters, salons, entertainment venues, professional sports, and restaurants, a great many businesses have shuttered permanently and filed for bankruptcy. The silver lining in the Covid cloud is that coming out of the pandemic would be an excellent time to open your own service business, as competition will be far lower, and demand will be high. The year 2021 will be opportunistic for those with creative ideas for their intended customer-facing business, a chance to bring to the new business the most up-to-date thinking in terms of what Millennials and Gen-Z enjoy, as those generations going forward will ...

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