Monetizing Entertainment

The Significance of Narration

5

There is little doubt the quality of a song’s message, the plot points in the movie script, or the twist and turns in a favorite novel connect with consumers. It’s the narrative style of writing that magically sparks our elaboration of the essence of a story through a sequence of events over a period of time. Our minds bring it to life as if we are the characters in the story, playing both the hero and, at times, the villain.

We naturally visualize the performance of the vocalists and the musicians, actors, or characters in our minds as we watch, read, or listen. The storyline we create comes together in forms of conflict between love and hate, happiness and anger, joy and sadness, good and evil, or some other ...