Fundamentals of International Management
Most U.S. companies see great opportunities in the international marketplace today.4 Although the U.S. population is growing slowly but steadily, the population in many other countries is exploding. For example, it has been estimated that in 1990, China, India, and Indonesia together already had more than 2 billion people, or 40 percent of the world’s population.5 Obviously, such countries offer a strong profit potential for aggressive businesspeople throughout the world.
This potential does not come without ...
Get Modern Management: concepts and skills, 14/e now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.