The Sustainable Organization Challenge
To be successful in building and operating socially sensitive organizations over the long run, modern managers must face the challenge of crafting sustainable organizations. This section discusses the sustainable organization challenge as a test that modern managers must commonly succeed at in order for organizations to be good corporate citizens.
In recent decades, there has been an undeniably growing interest in sustainability.29 This interest focuses on topics like how organizations can better conserve natural resources, reduce organizational waste, recycle used resources, and preserve the environment by protecting threatened plant and animal species.30 The following sections define sustainability, define ...
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