Book description
Build a million-dollar business out of untapped referrals!
Alan Weiss has taught thousands of people how to put their expertise to work through consulting, speaking, and coaching. Now, in Million Dollar Referrals, he takes it to the next level, giving you the tools to leverage relationships with current clients—and grow your business exponentially. Million Dollar Referrals reveals Alan Weiss’s powerful system for cultivating relationships and generating more business than you ever thought possible. Learn how to:
- Build sincere, trusting relationships with current and past clients
- Tailor your referral requests to the personality of the client
- Identify opportunities to communicate the value of your services
- Stay in touch throughout the year—with everyone
- Build a repository of references, testimonials, and other referrals in writing (or on video)
Table of contents
- Cover page
- Million Dollar Referrals
- Copyright Page
- Dedication Page
- Contents
- Acknowledgments
- About The Author
- Chapter 1 Business Relationships Are A Process, Not An Event
- Chapter 2 The Annuity Factor
- Chapter 3 Expanded Business
- Chapter 4 The Platinum Standard
- Chapter 5 Institutionalizing Your Presence
- Interlude My Greatest Referral
- Chapter 6 The Cult Of Ceyk (Call Everyone You Know)
- Chapter 7 Referral Ammunition
- Chapter 8 You Can Go Home Again—Revisiting Past Clients
- Chapter 9 The Diamond Standard
- Chapter 10 The Kaleidoscope
- Index
- Footnotes
Product information
- Title: Million Dollar Referrals: The Secrets to Building a Perpetual Client List to Generate a Seven-Figure Income
- Author(s):
- Release date: October 2011
- Publisher(s): McGraw-Hill
- ISBN: 9780071769907
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