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CHAPTER THREE

STEP 3:UNDERSTAND MISUNDERSTANDINGS

THE PROBLEM WITH DIGITAL FEEDBACK

Whether we are giving feedback or receiving feedback, it is hard. You personally know this, but my research backs it up. We will discuss why it is difficult to give and receive feedback, but interestingly enough, it is harder to do through email than it is in person—10 times harder to be exact. We perceive feedback as 90 percent negative when it comes to us digitally. This perception causes anxiety, and it is difficult to act on.

Dr. Clifford Nass, author of The Man Who Lied to His Laptop, has found that negative feedback consumes more of our intellectual energy ...

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