Book description
A simple four-step process for delivering winning presentations
Mastering Presentations explains how entrepreneurs and small business owners can use guest speaking opportunities to generate rapport with audiences in order to foster business relationships with these audiences. The book provides a simple four-step process for giving presentations that helps eliminate the butterflies and increase self-confidence. It offers tips such as the 10 speaking venues that can generate more clients and credibility, an easy way to improve your memory that will help you present more confidently, a simple, but powerful process to design your presentation in 15-minutes (or less), and more.
Explains how and why speaking to groups is a quick and easy way to generate positive, word-of-mouth advertising for your company
Lists PowerPoint mistakes that will kill your chances of success and how to avoid them
Offers tips on how to lead fearless question and answer sessions
The energy and enthusiasm of a great presentation is contagious, and public speaking is a great way to channel this energy and generate a loyal following.
Table of contents
- Cover
- Contents
- Title
- Copyright
- Dedication
- Introduction: Why This Book Was Written
- Chapter 1: The Presenter Who Speaks with Poise and Confidence Is Always Seen as the Expert
- Chapter 2: A Simple Way to Design Presentations in 15 Minutes or Less
-
Chapter 3: Add Tremendous Impact to Your Presentations and Become the “Go-To” Expert
- Impact Idea #1: Stories and Examples are Your ACE in the Hole
- Impact Idea #2: Audience Participation Gains Consensus
- Impact Idea #3: Analogies Make Complex Ideas Easy to Understand
- Impact Idea #4: Anecdotes—A Fun Way to Add Humor and Rapport
- Impact Idea #5: Demonstrations
- Impact Idea #6: Quote Another Expert to Increase Your Credibility
- Impact Idea #7: Showmanship Adds Drama and Energy to the Presentation
- Impact Idea #8: A Sample Will Give the Audience Something Tangible to Refer to
- Impact Idea #9: Name Drop
- Impact Idea #10: Any Visual AID that is not a Powerpoint Slide
- Use at Least one Impact Idea for Each Bullet
- Chapter 4: Putting Your Dynamic Presentation Together and Delivering It without Any Notes
-
Chapter 5: PowerPoint Mistakes That Will Kill Your Chances of Doing Well and How to Avoid Them
- Mistake #1: Treating Powerpoint as the Presentation and not a Visual AID
- Mistake #2: Using too many Powerpoint Slides
- Mistake #3: Including too much Content (too many Bullets, Charts, and Graphs)
- Mistake #4: Using too much (Frivolous) Animation
- Mistake #5: Including too many Busy Charts
- Mistake #6: Improperly using Pictures
- Mistake #7: Not Practicing Your Presentation with the Slide Show
- Mistake #8: Sitting Down to Deliver Your Presentation
- Mistake #9: Read . . . Click . . . Read . . . Click . . .
- Mistake #10: Letting Someone Else Design Your Slide Show
- More Powerpoint Tips are Available Online
- Chapter 6: Speaking Venues That Can Generate More Clients and Credibility
- Chapter 7: How to Make Millions of Dollars Using Presentation Skills on YouTube and Podcasting Websites
- Chapter 8: If You Want Big Contracts, Get Really Good at Short List Presentations
- Chapter 9: Fearless Question and Answer Sessions
-
Chapter 10: Seven Deadly Sins That Will Turn Off Audiences
- Sin #1: Going Over Time Without Permission
- Sin #2: Using Useless Words
- Sin #3: Speaking in a Monotone Voice
- Sin #4: Speaking Shoptalk
- Sin #5: Speaking while the Audience is Reading Your Slide
- Sin #6: Reading the Entire Slide or Visual AID to the Audience
- Sin #7: Dumping data on the Audience
- Master Your Presentations and Avoid These Deadly Sins
- What’s Next?
Product information
- Title: Mastering Presentations: Be the Undisputed Expert when You Deliver Presentations
- Author(s):
- Release date: November 2012
- Publisher(s): Wiley
- ISBN: 9781118484302
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