Defining Them
Companies are the same, in that, if all you ever see is the executive suite, it is hard to really understand what your company is all about. Process improvement should start here: what do you do? What is the main thing that your company or agency does? Your priority must be to “keep the main thing the main thing.”1 The main thing is your purpose. It’s your priority; it’s what you do. This concept will be touched on later, but for now it is important to realize that, to keep focused on what is important to your agency or company, you have to know what is important to your agency or company. Part of process development and planned change starts with an understanding of who and what you are, and where you ...
Get Managing Using the Diamond Principle now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
