Acknowledgments

“If you would not be forgotten, as soon as you are dead and rotten, either write things worth reading, or do things worth the writing.”

Benjamin Franklin

Authors often open their books by thanking the many people who contribute to their work. So please pardon this personal indulgence. These names may not be recognizable to you but they have each touched me in a notable way.

Thousands of very bright people have attended my workshops over the years. Although it is impossible to remember or credit each of them, they have stimulated many of the ideas you will find in these pages. They have also helped me understand how a wide variety of businesses work. I hope you guys buy this book and then send me your comments. You honored ...

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