Managing Investor Relations

Chapter 1

Introduction

This book is dedicated to one of the most important functions of modern corporations, investor relations. Investor relations is responsible for raising shareholder capital to enable corporations to implement their vision into reality. Investor relations helps companies survive through various stages of their development by enabling access to shareholder capital. Finally, investor relations ensures corporate executives are doing everything they can to lead corporations to long-term sustainable growth, while simultaneously benefiting the society and providing financial returns to shareholders.

The book consists of four sections. The first section discusses what investor relations is. The definition of the investor relations ...