Book description
This book will examine the profession of investor relations from the practical standpoint. The book will define what investor relations is, what investor relations professionals do, what skills and competencies are required to become a successful investor relations practitioner and, finally, how to outsource investor relations services. Investor relations is a profession on the borderline between communication, finance and law. This book will address each of these three competencies as essential for successful practice. The book will discuss how these areas contribute to the day-to-day practice of investor relations and what demands they impose on the investor relations professionals.
Table of contents
- Managing Investor Relations: Strategies for Effective Communication
- Chapter 1: Introduction
- Chapter 2: What Is Investor Relations?
- Chapter 3: Investor Relations: Past
- Chapter 4: Investor Relations: Present
- Chapter 5: Legal Environment
- Chapter 6: Ethics and Professionalism
- Chapter 7: Main Activities
- Chapter 8: Focus on Relationship Building
- Chapter 9: Focus on Extended Disclosure
- Chapter 10: Focus on Nonfinancial Information
- hapter 11: Future of Investor Relations
- About the Author
- Notes
- References
Product information
- Title: Managing Investor Relations
- Author(s):
- Release date: May 2010
- Publisher(s): Business Expert Press
- ISBN: 9781606490815
You might also like
book
Online Marketing to Investors
“This book clearly explains why Investor Relations is now a highly regarded career choice and demonstrates …
book
A Communication Guide for Investor Relations in an Age of Activism
Today's competitive corporate environment and the increased expectations of speed in communication make it critical for …
book
The Great Investors
'Whether a complete novice, or a professional portfolio manager, this book will give you access to …
article
Three Ways to Sell Value in B2B Markets
As customers face pressure to reduce costs while maintaining profitability, value-based selling (VBS) has become critical …