CHAPTER THREE
DESIGNING FOR EFFECTIVENESS
Managers engage in three highly interrelated core activities in doing management work: strategizing, designing, and leading (see Figure 1.3). Through designing activities, the topic of this chapter, managers shape two important aspects of programs and projects. First, through designing activities, managers establish and revise over time the logic models (see Figure 1.1) of their programs and projects. Second, managers establish and revise the intentional patterns of relationships among human and other resources within their programs or projects through designing activities. These patterns of relationships ...
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