Chapter 5. How to Energize People
Creative powers can just as easily turn out to be destructive. It rests solely with the moral personality whether they apply themselves to good things or to bad. And if this is lacking, no teacher can supply it or take its place.
—Carl Jung, psychiatrist (1875–1961)
In the previous chapter, we identified a software team as a system that consumes information and produces innovation. The system has people as its important agents, and therefore Energize People is the first view in the Management 3.0 model. We have also identified five criteria that must be met to make this system of people work: knowledge, creativity, motivation, diversity, and personality. In this chapter, we elaborate on four of these topics, ...
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