Recommended reading

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It’s Not How Good You Are, It’s How Good You Want to Be, by Paul Arden (Phaidon, 2003)

Design Is a Job, by Mike Monteiro (A Book Apart, 2012)

Identify, by Chermayeff & Geismar & Haviv (HOW Books, 2011)

The Win Without Pitching Manifesto, by Blair Enns (RockBench, 2010)

Steal Like an Artist, by Austin Kleon (Workman, 2012)

Thinking with Type, by Ellen Lupton (Princeton Architectural Press, 2010)

Designing Brand Identity, by Alina Wheeler (Wiley, 2012)

100 Things Every Designer Needs to Know About People, by Susan Weinschenk (New Riders, 2011)

Saul Bass: A Life in Film and Design, by Jennifer Bass and Pat Kirkham (Laurence King, ...

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