Chapter 12. Securing your business idea
I keep six honest serving men: They taught me all I knew: Their names are What and Why and When and How and Where and Who.
Rudyard Kipling
This chapter covers
- Setting a strategic plan for your business
- Funding your business strategy
- Securing your business strategy
It’s often said that one year in the mobile business is the same as five years in any other sector of the economy. With such a dynamic environment, developer-entrepreneurs will need to define, adapt, and grow their business using all possible tools at their disposal. A great plan, the right funding, and proper protection of your intellectual property will set the odds of success firmly on your side.
If you’ve followed the steps in the book ...
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