Part I. Introduction and Principles
About Part I
In this first part, we provide an introduction to Lean UX and its founding principles. We discuss why the evolution of the product design and development process is so critical, and we describe what Lean UX is. We also discuss the underlying principles you’ll need to understand to make Lean UX work in your organization.
Chapter 1, “More Important Now than Ever Before”, provides a brief history of product design and development and why it’s time for that process to evolve.
In Chapter 2, “Principles”, we present a detailed look at the key principles that drive the Lean UX process. These principles offer a framework for a leaner product design and discovery process, and also provide basic management guidelines for these teams. They are critical to the success of Lean UX and, if incorporated into your organization, will have a profound impact on your culture and on the productivity and success of your teams.
Chapter 3, “Outcomes”, is focused on the idea of outcomes, which have always been an important concept in Lean UX, but over the years, we’ve developed new ways of thinking about and working with them. Because outcomes are so critical to Lean UX, we’ve expanded our discussion of this concept. This chapter shares with you our current understanding of the idea.
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