Chapter 2
Introducing Business Transformation
In This Chapter
Establishing the organisation’s True North and working out how to get there
Doing the right things right
Recognising what can go wrong along the way
Communicating about the journey to your stakeholders
In this chapter we look at the importance of having a clearly communicated vision of where you want to be; one that engages the organisation and secures people’s buy-in to the planned journey. To do this you need to establish and appropriately communicate your ‘True North’ and determine a route or road map to get you there.
The thing about maps, however, is that they’re only really of use if you know where you are to begin with. Taking stock of the organisation’s current performance and its capability to undertake the transformation journey is an essential early step. We introduce the DRIVE model as the overarching framework to successfully achieve the transformation, but throughout the chapter we highlight the importance of the soft stuff.
The transformation journey is unlikely to be easy, so wherever possible do seek ...
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