Layout Workbook

Table of contents

1. Cover
2. Title
3. Copyright
4. INTRODUCTION
5. chapter one the function of design
   1. COMMUNICATING MESSAGES
   2. establishing function
   3. the role of the designer
6. chapter two inspiration
   1. CULTIVATING CREATIVITY
   2. discovering inspiration
7. chapter three the design process
   1. UNDERSTANDING METHODOLOGY
   2. the value of process developing a project brief
   3. research and information-gathering
   4. brainstorming
   5. conceptualization
   6. experimentation and development
   7. execution
8. chapter four intuition
   1. TRUSTING THE INNER VOICE
   2. design fundamentals and intuition intuition defined
   3. the benefits of intuition
9. chapter five structure+organization
   1. BUILDING FOUNDATIONS
   2. grid systems in graphic design
   3. the anatomy of grids
   4. working with basic grids
10. chapter six the interaction of visual elements v
    1. ESTABLISHING HIERARCHY
    2. hierarchical development
    3. compositional factors
11. chapter seven typography
    1. SHAPING THE PAGE
    2. the function of type typographic characteristics
    3. typeface selection
    4. designing with type
12. chapter eight design analysis
    1. SEEING THE WHOLE AND ITS PARTS
    2. the importance of analysis
    3. evaluation considerations
13. chapter nine profiles
    1. LOOKING CLOSER
    2. aufuldish & warinner
    3. capsule
    4. cheng design
    5. collaborated inc.
    6. concrete [the office of jilly simons]
    7. cook design
    8. creative inc.
    9. kristin cullen
    10. enspace
    11. renate gokl
    12. hammerpress studio
    13. hat-trick design
    14. helicopter
    15. hendersonbromsteadartco.
    16. hoet & hoet
    17. the jones group
    18. kangaroo press
    19. kearneyrocholl
    20. kinetic singapore
    21. kolégram
    22. kontour design
    23. lichtwitz
    24. mitre design
    25. nb: studio
    26. noon
    27. no.parking
    28. petrick design
    29. rick rawlins/work and visual dialogue
    30. rmac
    31. samatamason
    32. shinnoske inc.
    33. studio najbrt
    34. superbüro
    35. wilsonharvey/loewy
14. GLOSSARY
15. INDEX OF CONTRIBUTORS
16. BIBLIGRAPHY
17. ABOUT THE AUTHOR
18. ACKNOWLEDGEMENTS