Preface

“Up”—as we have come to call this book over its several editions and more than ten years in print—has its roots in trying to find a way to simply and effectively teach the basics of instructional systems development (ISD) to new students of the process while also serving as a reference for experienced practitioners.

From the very beginning of my work on this effort, my ISD mentor, Dr. J. Marvin Cook, urged me not to make this strictly a scholarly work, but to make it a practical guide that would offer something for everyone who was interested in instructional design. With his influence and my writer’s mantra of “make sure they can use ...

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