Welcome to the Creative Economy
The music industry represents a constant balancing act between art and commerce. In this chapter you will see why humans are “addicted” to music and learn how the creative economy contributes value to communities aesthetically, socially, politically, and ethically. Jeri Lynne Johnson and the Black Pearl Chamber Orchestra are profiled for their success in upending the status quo of racial diversity in classical ensembles. The conductor-composer-opera director Iván Fischer is spotlighted for courageously upending the status quo of politics and the music industry in Hungary.
Artist branding
21st century music entrepreneur
Artist-entrepreneur
Music business-entrepreneur
Post-genre ...
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