Entrepreneurship
In this chapter, we explore another functional area of business, namely entrepreneurship and small business development. This takes us on a journey of discovering new ideas and possible ways to bring those ideas to fruition in the form of a new business entity, a new service or product, and/or a new business model that makes money.
Generating Ideas
All businesses begin with an idea. When coupled with a drive to get the idea out to the public, these ideas can lead to success stories. How do businesspeople come up with ideas? Is everyone successful? What are some of the key factors to consider to be a successful entrepreneur? What are possible risks associated with setting up your own business?
When asked, all entrepreneurs ...
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