CHAPTER 5

Going Global

Today, studying business is unlike anything we have seen before. One difference is how we differentiate between the study of business and the study of global business. The study of business is now the study of global business—there is no distinction.

Today, the study of business is the study of global business—there is no distinction.

If we study mergers and acquisitions, for example, we can apply what we learn to businesses in any country around the world. If we study finance, we can apply what we learn to global arbitrage and finance across the globe. If we determine that marketing and public relations is our favorite functional area, we can apply what we learn in any location.

Our world is incredibly intertwined. There ...

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