Symbolic Productions
A symbol can be letters, figures, colors, or other characters that communicate a meaning. For example, the cross is the main symbol of Christianity. The red star was the symbol of the former Soviet Union. National symbols include flags, anthems, seals, monuments, and historical myths. Symbols can represent nations, religions, or corporations, and they can help to unite people. Mathematicians and scientists use symbols as their language. Businesses have many types of symbols, in the form of trademarks, logos, and brands. Think how easy it is to identify popular company logos such as Tesla’s T-shaped badge, Apple’s apple, and Cadbury’s unique lettering.
Colors carry diverse meanings in different cultures, as summarized in ...
Get International Business: The New Realities, 5th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
