Contents
Chapter 1 The Intersection of Business Development and Innovation
Chapter 2 The Importance of Business Development
2.1 Corner Stones for Effective Business Development
2.2 Business Development Versus Sales
2.3 Unique Qualifications for a Business Development Manager
2.4 Building and Maintaining a Network
Chapter 3 A Company’s Journey Toward Innovation
3.1 Experience and Willingness to Adopt New Technology
3.2 Leveraging Technology and Digital Transformation
3.3 Innovation as Public Relations
3.4 The Road Toward Innovation
3.5 Internal Versus External—The Innovation Challenge
Chapter 4 Why Do Companies Find It So Hard to Innovate
Get Innovative Business Development now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
