The Importance of Business Development
Business development is crucial for the growth and success of any business. It involves identifying opportunities for long-term growth, creating strategies to pursue those opportunities, and implementing those strategies to achieve business goals. It requires a structured approach to analyze and understand the market you operate in, generating a deep understanding of customer needs and competitors’ strategies and the ability to look beyond and identify other potential opportunities to grow your business. Therefore, I would claim that business development has mostly to do with the external world. Of course, you will need to understand what your company is doing, but you do so by looking at the market ...
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