Time for action — vector versus rasterized images
Now we need to figure out what elements go where and which graphic types will work best. Determine what type of graphics each of our design elements should be to best suit our needs (and the design) and make sure we have the files in that format.
- Photographs naturally have a lot of colors and gradients, and are often taken in a fixed size from a digital camera. That said, the files are rasterized bitmaps and can be in any number of file formats—including
.tif, .jpg, .gif, or.png, and are larger in size. Photographs don't lend themselves to being vector graphics.
- Logos should be portable, so that ...
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