Preface
If you’ve ever been lost in a parking structure, searching in vain for your car, then you know the power of design. If you’ve ever struggled to understand a contract, then you know the power of design. If you’ve ever cast your vote for one candidate only to find it tallied to another, then you know the power of design. Design can confuse. Design can mislead. Design can also change the course of history.
MORE THAN A TOOL TO TEMPT THE EYE
Design can clarify and simplify. It can inspire loyalty, sell millions, or save lives. The power of design lies in its nuance; intelligently planned and skillfully achieved, it is more than a tool to tempt the eye. It’s the difference between considered and purchased, annoyed and inspired, lost and ...
Get Information Design Workbook, Revised and Updated now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
