Information Asset Management

1What Do Organisations Do and How Do They Do It?

DOI: 10.4324/9781003439141-1

Introduction

In this chapter we will discuss:

1. what organisations do;
2. the assets and resources they deploy to conduct those activities;
3. why deploying these assets and resources efficiently and effectively is important;
4. governance and management;
5. intangible assets and their value; and
6. the need for a common language.

This chapter sets the foundations for the rest of the book. Understanding what the organisation does and how it does it is critical to deciding what resources are required for every business activity, every business process and every business decision.

Executive Overview

The most successful organisations deliver the products and services that create ...