Understanding Portfolio Management
by Te Wu
A goal without a plan is just a wish.
—Antoine de Saint-Exupery
1.1. A Case for Portfolio Management
In our current, intensely competitive environment, organizations confront a variety of difficult choices, particularly regarding major investments. To achieve success, organizations must not only have strong concepts, but also the ability to implement those ideas to achieve the intended business value. This means that having the idea is not enough; organizations must also possess the potential to prioritize and select which plans to implement, provide strong governance during a plan's life span, ...
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