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Say Hello to Your New Front-Office Bots
AI in Customer Service, Sales, and Marketing
Coca-Cola, the consumer beverage giant, operates a vast army of 16 million cooler cabinets keeping its soft drinks refrigerated at retail outlets worldwide.1 This army requires thousands of employees to visit those sites and manually take stock of the Coca-Cola products at those locations. Recently, the company has been piloting a proof-of-concept project using AI to manage the coolers. The project calls for the deployment of a new AI capability, called Einstein, from customer relationship management (CRM) vendor Salesforce, which uses computer vision, deep learning, and natural-language-processing technologies.
Using an Einstein-powered app, in pilot with ...
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