Acknowledgments

Inspiration about great communication is everywhere, and I’ve learned so much just by paying attention to the smart, talented people I work with, especially the terrific team at Davis & Company and our wonderful clients. As Yogi Berra once said, “You can see a lot just by looking,” especially when you’re surrounded by people doing great things.

Although I can’t mention all these folks by name (that would fill the whole book), I would like to acknowledge my coauthor, Jane Shannon. She’s one of the best writers on the planet and is a constant source of inspiration and delight.

—Alison Davis

First, thank you to my parents, Evelyn Lyon Risdon and James W. Risdon, who, among many achievements, both graduated from the University of ...

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