CHAPTER 1

Principles

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Lack of direction, not lack of time, is the problem.

—Author and motivational speaker, Zig Ziglar

This chapter covers some of the fundamentals of deal-closing before we turn to the process detail in later chapters.

Create a Clear and Simple Strategy and Do Not Rush It

Business is unpredictable, not least as macro- and micro-economic factors are always changing. Deal-closing in business is even more unpredictable, as it has its own particular set of obstacles, difficulties, and surprises that invariably arise. Ego, dubious business ethics, corrupt practices, a “head in the sand” mentality, anger, greed, and so on, add extra ...

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