Chapter 18 Pitching and Selling
Every time I get a script, it’s a matter of trying to know what I could do with it. I see colors, imagery. It has to have a smell. It’s like falling in love. You can’t give it a reason why.
—Paul Newman
PITCHING IS JUST PART OF THE GAME
If you plan on becoming a successful producer, writer, agent, manager, distributor, development or production executive—you will undoubtedly have to master the art of pitching. Pitching is the first step in selling a screenplay; a story; a concept; a completed film; a pilot; an actor for a specific part; or a writer, director, cinematographer, production designer, composer or editor for a specific project. And if you’re not pitching a project or talent, you’re pitching ...
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