Chapter 11Shameless Self-Promotion
You’ve gotta be original, because if you’re like someone else, what do they need you for?
—Bernadette Peters
THE PERSONAL PITCH—LEARNING HOW TO SELL YOURSELF
If you’re going to be in this business, you’ll have to learn how to sell (“pitch”) yourself. When you meet someone at an industry-event or at an interview, and that person looks you in the eyes and says, “Tell me about yourself,” you need to be prepared. Just like you have to know what you’re going to say when calling to set-up a meeting with an industry professional, and you get a busy receptionist or assistant on the phone who has little patience for someone on the other end of the phone who can’t quite get the ...
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