CHAPTER 2
THEORY AND DESIGN PRINCIPLES
LET’S DIVE INTO THIS INFORMATION IN MORE DEPTH, shall we?
Each section in this chapter is going to balance theory (so you understand the background and the why of things), real-life examples (so you can see these principles being applied), and shortcuts (so you can apply some of these principles quickly without starting from scratch).
I’ll give you a few rules and suggestions to remember. Of course, there are exceptions to every rule, and every rule can be broken. Because these sections are aimed at beginners, we’ll be sticking to these principles, but as you grow as a designer you’ll learn when you can break some of the rules.
As we go through each section in depth, we’ll apply these principles to the little ...
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