NOTES
Chapter One: The Hardball Manifesto
1. The Boston Consulting Group, Failure to Compete (Boston: The Boston Consulting Group, 1973).
2. Brian Bremner and Chester Dawson, “Can Anything Stop Toyota?” Business-Week, 17 November 2003. Steve Lohr, “Is Wal-Mart Good for America?” New York Times, 7 December 2003, section 4, page 1. Adam Lashinsky, “Dell: Meanest Kid on the Block” Fortune web site, 15 September 2003, <http://www.fortune.com/fortune/bottomline/0,15704,486908,00.html>.
3. B. H. Liddell Hart, Strategy, 2d rev. ed. (New York: Signet, 1967), 145.
4. Southwest Airlines, Southwest Airlines Co. 1993 Annual Report, Dallas, 1993.
Chapter Two: Unleash Massive and Overwhelming Force
1. The GM story is composed from BCG analysis and sources ...
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