The idea of creating a new concept, product, or service is exciting and stressful simultaneously. Many cultural and market phenomenon inspire innovation. The goal of the founder, entrepreneur, or small business owner is to reduce the associated risk with innovation launches by developing a sound MVP for market entry. The purpose of the innovation will outline the “why” the innovation should exist and is essential. Recognizing the opportunity in the marketplace is a careful and conscious analysis by the entrepreneur. This stage sets the occasion for operational and organizational strategy. Creating the concept shapes the definition of the dream to appropriately research aspects surrounding the passion. The viability report and feasibility ...
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