As an entrepreneur your biggest job is dealing with yourself, knowing yourself, your ego, your emotions and your positive and negative attributes. This book will systematically walk you through the maze and chaos to success. The examples and quotes throughout clarify the issues. Doing the work chapter by chapter will serve you well and pay off in the end.
—Julia Rux, PhD, Developmental Psychology
Dwyer takes the fear out of starting your own business by taking you step by step through the stages needed to get your business launched. She covers everything from breaking the myths of owning your own business, to taking inventory of your deep desires, skills and strengths, to turning your vision into a profitable business. ...
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