Contents
Chapter 1 Are You Fast or Irrelevant?
What’s Driving the Need for Speed?
Why are Companies Still Too Slow?
Shifting Focus from Perfection to Pace
Chapter 2 Creating a High-Speed, High-Growth Culture
Avoiding the Cultural Danger Zone
Act Like a Start-up and Adopt a Challenger Mind-set
The Cultural Traffic Jam: The Seven Most Likely Roadblocks
The Critical Role of the “Sprinter-in-Chief”: Richard Baker Puts “The Chemists” Back into Boots
Chapter 3 Organizing for Speed and Agility
The Power of Simplicity in a Complex World
Destroying Silos, Accelerating Growth
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