1Military Recruiting Is Facing a Perfect Storm

America without her soldiers would be like God without His angels.

—Claudia Pemberton

The military is no longer, and will never again be, the place of last resort for troubled and low-IQ members of our society. Military service has become an upwardly mobile career choice for the most gifted, talented, and intelligent among us.

Members of the military receive consistent pay raises, enlistment and retention bonuses, recession-proof job security, college tuition, guaranteed retirement income, and incredible benefits including paid housing, free health care, training, and paid education. They also have access to facilities on military bases that are unavailable to most civilians.

From a purely economic standpoint, joining the military is a smart financial move that gives a fortunate few access to a lifestyle and standard of living far above that of most civilians.

Yet deteriorating attention spans have made it difficult to get prospects to sit still long enough to learn about this incredible career opportunity. Meanwhile, fewer young Americans are interested in or even aware of the benefits afforded by a military career.1

Studies suggest that the majority of those who enlist and serve come from a family in which a parent or sibling is also in the military.2 Yet the size of the active-duty US military is at its lowest level in more than 50 years.3 With this, fewer young people than ever before have family members who are in the military ...

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