Book description
In this Infoline, you will discover how organizations use their brands to create expectations for current and potential customers. You will also gain an understanding of how strong brands present specific personality traits to make the organization easy to relate to and remember. Finally, you will learn how you can apply these simple concepts to your training brand, allowing you to build a more successful and effective team or organization.
Product information
- Title: Enhance Your Training Brand
- Author(s):
- Release date: June 2010
- Publisher(s): Association for Talent Development
- ISBN: 9781562867263
You might also like
book
Unleashing Your Inner Leader: An Executive Coach Tells All
Leverage your brand of leadership for maximum results Unleashing Your Inner Leader: Executive Coach Tells All …
book
How to Train Employees
Assess, design, deliver, and evaluate training that is right for every employee.
book
Informal Learning—Managing the Training Function
Informal learning can pack quite a punch in terms of boosting workplace performance and efficiency. But …
book
Marketing 3.0: From Products to Customers to the Human Spirit
Understand the next level of marketing The new model for marketing- Marketing 3.0-treats customers not as …