References
Chapter 1
- 1. Barrow, S. and Mosley, R. (2005) The Employer Brand. Wiley.
- 2. Deloitte (2014) Global Human Capital Trends 2014. Deloitte University Press.
- 3. Strack, R. et al. (2012) From Capability to Profitability. The Boston Consulting Group and WFPMA.
- 4. Walker, P. and Platt-Higgins, A, (2009) Employer Branding, A No Nonsense Approach. CIPD.
- 5. Minchington, B. (2006) Your Employer Brand – Attract, Engage, Retain. Collective Learning Australia. http://davidalee.com/
- 6. Ambler, T. and Barrow, S. (1996), The Employer Brand, Journal of Brand Management, Vol. 4, pp. 185-206.
- 7. Coupland, D. (1991) Generation X, Tales for an Accelerated Culture. St. Martin's Griffin.
- 8. LondonLovesBusiness.com (2013) ‘Securing Britain's Talent’, Autumn, p.24
- 9. Taylor, A. ‘McDonald's chips away at image as poor employer.’ Financial Times, April 20th 2006.
- 10. Taylor, S. (2010) ‘Resourcing and Talent Management’, CIPD, p.434.
- 11. Porter, M. (1996) ‘What is Strategy?’ Harvard Business Review, November.
Chapter 2
- 1. Gultekin, E. (2011) ‘What's the Value of your Employment Brand?' LinkedIn Talent Blog, December 1st.
- 2. Allen, D. (2008) ‘Retaining Talent: A Guide to Analyzing and Managing Employee Turnover.’ Society for Human Resource Management.
- 3. www.experiencepg.com (2013) PG Hiring Process.
- 4. Lee, D. (2010) Thoughts Over Coffee blog.
- 5. Singh, N. (2003) ‘Attracting Top Talent’, Conference Presentation
- 6. Kahneman, D. (2011) Thinking, Fast and Slow. Penguin Books.
- 7. Conference ...
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